Want to level up your game as an expert?
In this podcast episode of the Happy Hustle Podcast, I share four key elements that you need to succeed in the expert business. This was first mentioned by Phil M. Jones, a bestselling author, speaker, and coach on a podcast that I recently heard. These are visibility, credibility, authenticity, and availability.
The first thing is you need to build your visibility. You must ask yourself, “What can I do to increase my visibility?” It is essential for you to be seen in the field in which you want to excel.
Next is credibility. Identify what you are good at and what you’ve accomplished and package it in a way that showcases your credibility.
The third is authenticity. People crave authenticity, especially in today’s world, where there is so much fake facade. Keep it real with people and be unapologetically yourself in the process.
Finally, availability. You need to be easily accessible to your clients, be transparent with your process and be ready to guide them.
These four elements are crucial to succeeding in the expert business. You need to focus on increasing your visibility, building your credibility, nurturing your authenticity, and being available to your clients. If you include these in your business strategy, you will be in a better position to succeed in the market.
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