Are you ready to stand out and expand your business by attracting more of your ideal clients?

In this episode of the Happy Hustle Podcast, I have Johanna White, an award-winning graphic designer, and visual branding strategist. Johanna shares her creative journey, tips on how to brand yourself and cultivate your visual identity.

As the founder of Design By Jo Studio, she helps entrepreneurs by designing premium brand identities that create impactful first impressions. She believes that if someone is the best at what they do, they deserve to look like it!

For the past decade, she has worked with individuals, startups, and Fortune 200 brands worldwide to help them brand like the best so that they can attract more of their ideal clients and be as delightfully expensive as they deserve to be.

Johanna knows there’s no limit to success, and she proved it several years ago when she took life by the horns and started three companies within one year while battling a brain tumor. At a time when everyone else in her life was suggesting that she quit working and go on social security to cover medical bills, she chose to do the opposite and defy the odds. As a result, Johanna is now a “Dreamer Extraordinaire” for top performers, goal-oriented individuals, and brands.

Specializing in designing high-impact brand identities from start to finish, Johanna assists her clients with a large range of needs, from brand messaging to visual brand identities, to premium custom websites that convert visitors into customers. She believes that excellence applied across all touchpoints results in brand experiences that matter.

If you want to find out more about making every brand moment count, reach out to Johanna and her team at designbyjostudio.com today!

In this episode, we cover:

[00:04:27:11] The Biggest Mistake in Branding Yourself

[00: 06:32:06] How to Cultivate Your Visual Identity

[00:14:51:16] Be as Delightfully Expensive as You Deserve To Be

[00:55:27:21] Trusting Yourself and Choose Joy

[00:49:46:11] Rapid fire questions

What does Happy Hustlin mean to you? 

Johanna says it means the ability to design your life and do all the things which is like literally my favorite weekend activity all the things um it means that you are intentional about what you do and the time you spend doing it and you create freedom to stop and smell the roses, hang out with friends, ride your horse like whatever thing it is that brings you joy and hopefully what you do also brings you joy but it’s designing the time in so that you can still live it so you don’t burn out so that you’re not on the long list of people clicking on the article of how to avoid burnout.

Connect with Johanna

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Find Johanna on her website: https://www.designbyjostudio.com/

Connect with Cary!

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Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance

Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course

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“It’s time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”

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